Skip to main content

World of Warcraft: Wrath of the Lich King

War crafters Kaplan, Chilton and Brack on Lich King and what WOW is doing to MMOs.

Dark blue icons of video game controllers on a light blue background
Image credit: Eurogamer

It probably wouldn't be fair to say that Blizzard is worried. But with two determined attempts on its hegemony of fantasy MMOs coming this year (Age of Conan and Warhammer Online), last week's Wrath of the Lich King showcase at the company's Californian HQ was, at the very least, a firm reminder of why you might want to keep playing World of Warcraft. The timing, two weeks before Conan's launch, could hardly have been a coincidence. And the reminder was effective - the next WOW expansion impressed us deeply.

Blizzard has a reverential and protective attitude to its talent though, and there wasn't a sense that lead designers Jeff Kaplan and Tom Chilton, or producer J. Allen Brack, were feeling the pressure when we spoke to them. They are well insulated from it, on a roomy campus plastered with WOW art and crowded with fantasy figurines, piles of comics and Rock Band units.

Kaplan, a slight, unassuming man with a ruffled hair and a charming, far-off air, is responsible for questing, dungeon, environment and story design. Chilton, round-headed, close-cropped and thoughtful, a veteran of Ultima Online, has the unenviable task of managing player-versus-player balance and character class design. The towering, pony-tailed Brack is the man who organises their efforts and those of the rest of the WOW team: he came to Blizzard from Sony Online Entertainment and Star Wars Galaxies.

EurogamerIt's a brave move, making all raid dungeons accessible to groups of 10 players as well as groups of 25. Why did you make that decision?
Jeff Kaplan

The first official 10-person raid - Karazhan - became really popular and was our most-done instance out of any instance in Burning Crusade, and we realised that players just love doing this content. After we made Zul'Aman [the second 10-man raid, released in a patch last year], we felt like we had proved that not only could we do a 10-person dungeon that was just as epic in scale as any of our 25- or previous 40-person stuff, but the level of skill required for Zul'Aman really proved that it wasn't a casual versus hardcore thing any more. There were guilds who could do Karazhan but couldn't do Zul'Aman, and I think we really showed everybody that we can do a progression on its own.

We'd rather you define your experience by your social group than anything else.

Sholazar Basin, where "evolved Murlocs" reside.
EurogamerIt certainly means I'll be able to see more of the game than previously. But do you really want that? Do you want everybody to be able to see everything, or do you need a certain degree of exclusivity at the top?
Jeff Kaplan

I do want everybody to see all of the content, but I do not believe that will be the case. There'll be some exclusivity, just because by the time we get to the very ends of the raiding tiers, the content will be pretty difficult.

The point of this wasn't to make it so that all raiding was super-casual and everybody could do it. We wanted to preserve some of that hardcore raiding that exists - we have fully sponsored 25-person raiding guilds now, they're almost professional gamers at this point. So we really want to embrace those guys as a community as well.

But I think Burning Crusade was way too hardcore out of the gate, at the lower raiding tiers. Even the entry-level 25-person raid, Magtheridon, was way too difficult. I'd like to have the 10 and 25 both start off very accessible and understandable, so that players of any skill level who had hit max level would be able to have success, and then progress from there.

EurogamerSo it becomes more about player skill than social organisation, in terms of moving through the game.
Jeff Kaplan

Later on, much later on. That's the thing - we didn't have any curve in Burning Crusade. We just had: "OK, welcome to level 70, here's a brick wall. Maybe you can climb it." Some players did and some players didn't. I'd rather have players start experiencing raiding and then decide for themselves if they want to keep progressing through it.

EurogamerI've recently been enjoying the Dustwallow Marsh revamp with a lower-level character. Have you got any more plans for reviving the mid-level experience?
Jeff Kaplan

That's a topic that comes up I would say daily around the team - which zones we want to redo, how we would redo them, which ones are more important than others. I think the Dustwallow example was a resounding success. I think that just worked out great, the zone is super fun, we got nothing but positive feedback, and it makes levelling up a pleasure when you hit that level range. The only bummer is when you do the final quest and have to move on! We definitely want to do more of those, though.

Forsaken get their own architectural style this time.
EurogamerSome of Wrath of the Lich King seems almost like a greatest hits compilation of original WOW...
Jeff Kaplan

For sure. You know, we spent a long time working on the original game, five years. We finished that and were really happy with it but I think we all needed to have that exploratory moment where, creatively, we wanted to push it as far as possible. That was Outland and the Burning Crusade.

Northrend's been kind of a coming home moment for a lot of us. We got it out of our systems, you know? Really just embracing the old world again, getting back to that core Warcraft storyline involving Arthas, getting back on the continent of Azeroth, and just being in familiar high-fantasy areas. It's been nice. This expansion is just sort of coming together, the team is really behind it and, like, in love with it. I really get that sense that everybody's making it for themselves, which is the best feeling.

EurogamerBurning Crusade felt like quite a sweeping change to the game. Do you think you can achieve that again with this expansion?
J. Allen Brack

Woah. I think in terms of the content, we'll meet or exceed Burning Crusade in every case, particularly the quests. If you look at the quests in the original game and Burning Crusade, no comparison, night and day, Burning Crusade is significantly better. We'll see a similar jump with Lich King.

It will be somewhat challenging to equal the jump in terms of the classes. You had some classes before Burning Crusade that really didn't see how they could work, and now are very functional. Paladin and druid tanking comes to mind. It's hard to compete with "you can't tank with a Paladin, and now you can". The classes are in a much better state than they were.

seductrice.net
universo-virtual.com
buytrendz.net
thisforall.net
benchpressgains.com
qthzb.com
mindhunter9.com
dwjqp1.com
secure-signup.net
ahaayy.com
tressesindia.com
puresybian.com
krpano-chs.com
cre8workshop.com
hdkino.org
peixun021.com
qz786.com
utahperformingartscenter.org
worldqrmconference.com
shangyuwh.com
eejssdfsdfdfjsd.com
playminecraftfreeonline.com
trekvietnamtour.com
your-business-articles.com
essaywritingservice10.com
hindusamaaj.com
joggingvideo.com
wandercoups.com
wormblaster.net
tongchengchuyange0004.com
internetknowing.com
breachurch.com
peachesnginburlesque.com
dataarchitectoo.com
clientfunnelformula.com
30pps.com
cherylroll.com
ks2252.com
prowp.net
webmanicura.com
sofietsshotel.com
facetorch.com
nylawyerreview.com
apapromotions.com
shareparelli.com
goeaglepointe.com
thegreenmanpubphuket.com
karotorossian.com
publicsensor.com
taiwandefence.com
epcsur.com
mfhoudan.com
southstills.com
tvtv98.com
thewellington-hotel.com
bccaipiao.com
colectoresindustrialesgs.com
shenanddcg.com
capriartfilmfestival.com
replicabreitlingsale.com
thaiamarinnewtoncorner.com
gkmcww.com
mbnkbj.com
andrewbrennandesign.com
cod54.com
luobinzhang.com
faithfirst.net
zjyc28.com
tongchengjinyeyouyue0004.com
nhuan6.com
kftz5k.com
oldgardensflowers.com
lightupthefloor.com
bahamamamas-stjohns.com
ly2818.com
905onthebay.com
fonemenu.com
notanothermovie.com
ukrainehighclassescort.com
meincmagazine.com
av-5858.com
yallerdawg.com
donkeythemovie.com
corporatehospitalitygroup.com
boboyy88.com
miteinander-lernen.com
dannayconsulting.com
officialtomsshoesoutletstore.com
forsale-amoxil-amoxicillin.net
generictadalafil-canada.net
guitarlessonseastlondon.com
lesliesrestaurants.com
mattyno9.com
nri-homeloans.com
rtgvisas-qatar.com
salbutamolventolinonline.net
sportsinjuries.info
wedsna.com
rgkntk.com
bkkmarketplace.com
zxqcwx.com
breakupprogram.com
boxcardc.com
unblockyoutubeindonesia.com
fabulousbookmark.com
beat-the.com
guatemala-sailfishing-vacations-charters.com
magie-marketing.com
kingstonliteracy.com
guitaraffinity.com
eurelookinggoodapparel.com
howtolosecheekfat.net
marioncma.org
oliviadavismusic.com
shantelcampbellrealestate.com
shopleborn13.com
topindiafree.com
v-visitors.net
djjky.com
053hh.com
originbluei.com
baucishotel.com
33kkn.com
intrinsiqresearch.com
mariaescort-kiev.com
mymaguk.com
sponsored4u.com
crimsonclass.com
bataillenavale.com
searchtile.com
ze-stribrnych-struh.com
zenithalhype.com
modalpkv.com
bouisset-lafforgue.com
useupload.com
37r.net
autoankauf-muenster.com
bantinbongda.net
bilgius.com
brabustermagazine.com
indigrow.org
miicrosofts.net
mysmiletravel.com
selinasims.com
spellcubesapp.com
usa-faction.com
hypoallergenicdogsnames.com
dailyupdatez.com
foodphotographyreviews.com
cricutcom-setup.com
chprowebdesign.com
katyrealty-kanepa.com
tasramar.com
bilgipinari.org
four-am.com
indiarepublicday.com
inquick-enbooks.com
iracmpi.com
kakaschoenen.com
lsm99flash.com
nana1255.com
ngen-niagara.com
technwzs.com
virtualonlinecasino1345.com
wallpapertop.net
casino-natali.com
iprofit-internet.com
denochemexicana.com
eventhalfkg.com
medcon-taiwan.com
life-himawari.com
myriamshomes.com
nightmarevue.com
healthandfitnesslives.com
androidnews-jp.com
allstarsru.com
bestofthebuckeyestate.com
bestofthefirststate.com
bestwireless7.com
britsmile.com
declarationintermittent.com
findhereall.com
jingyou888.com
lsm99deal.com
lsm99galaxy.com
moozatech.com
nuagh.com
patliyo.com
philomenamagikz.net
rckouba.net
saturnunipessoallda.com
tallahasseefrolics.com
thematurehardcore.net
totalenvironment-inthatquietearth.com
velislavakaymakanova.com
vermontenergetic.com
kakakpintar.com
jerusalemdispatch.com
begorgeouslady.com
1800birks4u.com
2wheelstogo.com
6strip4you.com
bigdata-world.net
emailandco.net
gacapal.com
jharpost.com
krishnaastro.com
lsm99credit.com
mascalzonicampani.com
sitemapxml.org
thecityslums.net
topagh.com
flairnetwebdesign.com
rajasthancarservices.com
bangkaeair.com
beneventocoupon.com
noternet.org
oqtive.com
smilebrightrx.com
decollage-etiquette.com
1millionbestdownloads.com
7658.info
bidbass.com
devlopworldtech.com
digitalmarketingrajkot.com
fluginfo.net
naqlafshk.com
passion-decouverte.com
playsirius.com
spacceleratorintl.com
stikyballs.com
top10way.com
yokidsyogurt.com
zszyhl.com
16firthcrescent.com
abogadolaboralistamd.com
apk2wap.com
aromacremeria.com
banparacard.com
bosmanraws.com
businessproviderblog.com
caltonosa.com
calvaryrevivalchurch.org
chastenedsoulwithabrokenheart.com
cheminotsgardcevennes.com
cooksspot.com
cqxzpt.com
deesywig.com
deltacartoonmaps.com
despixelsetdeshommes.com
duocoracaobrasileiro.com
fareshopbd.com
goodpainspills.com
hemendekor.com
kobisitecdn.com
makaigoods.com
mgs1454.com
piccadillyresidences.com
radiolaondafresca.com
rubendorf.com
searchengineimprov.com
sellmyhrvahome.com
shugahouseessentials.com
sonihullquad.com
subtractkilos.com
valeriekelmansky.com
vipasdigitalmarketing.com
voolivrerj.com
worldhealthstory.com
zeelonggroup.com
1015southrockhill.com
10x10b.com
111-online-casinos.com
191cb.com
3665arpentunitd.com
aitesonics.com
bag-shokunin.com
brightotech.com
communication-digitale-services.com
covoakland.org
dariaprimapack.com
freefortniteaccountss.com
gatebizglobal.com
global1entertainmentnews.com
greatytene.com
hiroshiwakita.com
iktodaypk.com
jahatsakong.com
meadowbrookgolfgroup.com
newsbharati.net
platinumstudiosdesign.com
slotxogamesplay.com
strikestaruk.com
techguroh.com
trucosdefortnite.com
ufabetrune.com
weddedtowhitmore.com
12940brycecanyonunitb.com
1311dietrichoaks.com
2monarchtraceunit303.com
601legendhill.com
850elaine.com
adieusolasomade.com
andora-ke.com
bestslotxogames.com
cannagomcallen.com
endlesslyhot.com
iestpjva.com
ouqprint.com
pwmaplefest.com
qtylmr.com
rb88betting.com
buscadogues.com
1007macfm.com
born-wild.com
growthinvests.com
promocode-casino.com
proyectogalgoargentina.com
wbthompson-art.com
whitemountainwheels.com
7thavehvl.com
developmethis.com
funkydogbowties.com
travelodgegrandjunction.com
gao-town.com
globalmarketsuite.com
blogshippo.com
hdbka.com
proboards67.com
outletonline-michaelkors.com
kalkis-research.com
thuthuatit.net
buckcash.com
hollistercanada.com
docterror.com
asadart.com
vmayke.org
erwincomputers.com
dirimart.org
okkii.com
loteriasdecehegin.com
mountanalog.com
healingtaobritain.com
ttxmonitor.com
nwordpress.com
11bolabonanza.com